11 Reasons why you need to Redesign your Website
There are plenty of signs that the time has come to refresh and redesign your website. Here are 11 of the top warnings suggesting that things need changing. 1. Your website is not responsive It is vitally important in this…
B2B Marketing Expert Interview: Steven Grinberg, Marketing Director – Squirro
AI has been around for a while – but thanks to digitisation and its enabling technologies, like the cloud – it has become more prevalent and useful across a diverse range of industries. Where do you see AI’s greatest benefit…
Podcast Interview with Dr Gov Van Ek, Co-Founder – BitCar
BitCar Founder Dr Gov van Ek podcast Edward Loades: We’re here at the TechXLR8 conference at the ExCeL Centre in London, we’re joined by Gov van Eck from BitCar . Thanks very much for joining us. Gov van Eck: Yeah,…
Podcast Interview with Yama Habibzai, Chief Marketing Officer – Densify
Edward Loades: So we’re here it’s TechXLR8 in London at the ExCeL centre. And I’m very happy to be joined by Yama Habibzai from Densify. He’s the Chief Marketing Officer. And we’re just going to have a little discussion about…
Part 2 of 2: Voice-recognition, the greatest marketing disruptor
Welcome to Part 2 of 2: Voice-recognition, the greatest marketing disruptor. If you missed part one, just click here and catch up from the beginning where we explain how voice-recognition has positioned itself as a game-changer for brands and marketers….
ZOIS Web Design: Discover The 5 Secrets From Our Lead Developer…
If you missed our Case Study and the low-down on the project brief and how we came up with the web design. Can you tell us a bit about your main objectives for this web design project? The priorities for…
Case Study: Creating a new website for Zero Outage Industry Standard (ZOIS) Association
The Client ZOIS – Zero Outage Industry Standard is an association comprising of some of the largest and most influential tech companies in the ICT hemisphere. T-Systems, Brocade, SAP, Cisco, IBM, Dell, EMC, HDS, Juniper, NetApp and SUSE represent just…
Part 1 of 2: Voice-recognition, disrupting the marketing landscape
Voice-recognition, part of the pursuit of ease and convenience ‘We are all creatures of habit’ – If you ever required proof, just know that I’ve written that same phrase countless times. We get used to doing something a certain way,…
Podcast Interview with Mark Schaefer, Author, Business Consultant & Speaker
Podcast#11 Edward Loades: Today, we’re joined by best-selling author, business consultant and international speaker of note and all around marketing guru, Mark Schaefer. Thank you very much indeed, Mark, for joining us today. Mark Schaefer: Well, thank you. Thanks for…
Podcast Interview with Rhiannon Williams, Senior Marketing Manager – Channel at Gamma
Podcast #12 Rhiannon was kind enough to give her take on the importance of lead-generation using marketing automation, how to improve audience engagement and how events such as UC Expo play a critical role in helping steer marketing & communication…
Podcast Interview with James Fulton, Senior Marketing Manager at PGi
Podcast#10 Maria Loades: Hello, I’m here at UC Expo speaking to James Felton, Senior Marketing Manager of PGi. Hi, James. James Fulton: Hi, Maria Loades: We just had a quick call you said this was very successful event. Can you…
6 Killer Communication Questions You Should be Asking Your Board by Sarah Kent, MD – Whistle PR
Whether you’re working in-house or agency-side, getting board-level engagement in the development of your communications strategy is vital to its success. Senior level buy-in can often mean easier delivery, bigger budgets and internal recognition for the role that communications plays…
Pillar Content & Why You Should be Using it
Pillar Content = Content & strategy in one If you are trying to market your business in the modern world, then chances are that you will know that content is one of the most important things that you need to…